In partnership with M3 Embroidery “M3”, Screen Skinz has expanded both their product lines to feature personalized mobile and home/office accessories for organizations within the National Pan-Hellenic Council (NPHC). Those organizations include Alpha Kappa Alpha Sorority, Inc., Kappa Alpha Psi Fraternity, Inc., Omega Psi Phi Fraternity, Inc., Delta Sigma Theta Sorority, Inc., and Sigma Gamma Rho Sorority, Inc. As a small business, the new partnership for M3 will allow for growth into new product categories that meet customer demands without facing inventory limitations. “It’s hard for us to take a lot of risks with new products due to minimum order quantities and then dead inventory as upgrades happen often in this category” McCain said. As a member of Kappa Alpha Psi Fraternity, Inc., Screen Skinz Co-Founder and CEO, RaShaun Brown understood the value of bringing this opportunity to historically black sororities and fraternities, another niche group of passionate members. “We both realize that the Divine 9 (D9) organization channel has great potential and it is always growing with new members who become potential customers,” McCain said about her partnership with Screen Skinz. Similarly, Brown felt this partnership was a no-brainer for both companies and allows for passionate members of these organizations to express themselves through their everyday devices. “This partnership aligns with my personal vision to bring things I’m learning back to my community,” Brown said. “Our partnership and resources will increase their bottom line and allow them to attract more customers, eliminating the inventory issue and financial risk that comes with adding new products.” McCain’s hope is to target a new subset of customers with the use of the personalized mobile accessories including screen protection, cases, power, and home/office accessories as a new avenue for product sales. She saw great success introducing branded screen protectors, selling over 100 units in pre-sale for Delta Sigma Theta Sorority, Inc. She also stated, they received great reviews once customers received them. “More than anything, Screen Skinz was attractive to us because it gives us exclusive items and we will be introduced to an on-demand system for other personalized mobile accessories,” she said. McCain attributes the new partnership to pursuing new opportunities with Screen Skinz along with co-founder and CEO RaShaun Brown. “We are always talking about other areas of growth and opportunity,” she said. “It is an exciting time and RaShaun has been great to work with and quick to fix any issue as we navigate new territory together.” About Screen Skinz Screen Skinz creates a new category for screen protection, making electronic devices a canvas for self expression and meaning whether the phone is on or off. Screen Skinz are the only officially licensed screen protectors within the NFL, MLB, NBA, NHL, and NCAA. About M3 Embroidery M3 Embroidery is an online provider of Divine Nine Greek paraphernalia that provides the top vendor serving the National PanHellenic Council to create top-notch Black Greek Gear, as well as providing corporate clients one of a kind garments created using embroidery, heat transfer, digitization, and printing method.
